In Reply to: RE: Has anyone spent a lot of time with Joseph Audio Perspective 2 Graphenes? posted by KanedaK on December 27, 2020 at 21:23:06:
Very thoughtful responses, thanks I appreciate it.
Ivan303 - I think I would probably phrase Jeff Joseph's pricing policies differently - he has chosen not to undersell his dealer network by having a lower direct price. Think about this - if you are a dealer, do you want the manufacuturer to offer a lower price than what you need to sell it for? No, you don't, of course. And, if you are a manufacturer, don't you want to support your dealer network by ensuring that you are not undercutting them on the price? As a manufacturer, you do expect certain things of your dealers - they have to buy units, be trained, understand how to demo them, etc - you don't want them feeling undermined.
Manufacturers really have two options - go completely direct, as some have, or establish a dealer network. If you establish a dealer network, you have to support them and even market to them, and you don't want to undercut their pricing.
Sadly, we don't have a local dealer for Joseph Audio here in the SF Bay Area, although there is a representative.
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Follow Ups
- Thanks to both of you - TGR 14:30:42 12/28/20 (0)