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General speaker questions for audio and home theater.

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Thanks to both of you

Posted by TGR on December 28, 2020 at 14:30:42:
Very thoughtful responses, thanks I appreciate it.

Ivan303 - I think I would probably phrase Jeff Joseph's pricing policies differently - he has chosen not to undersell his dealer network by having a lower direct price. Think about this - if you are a dealer, do you want the manufacuturer to offer a lower price than what you need to sell it for? No, you don't, of course. And, if you are a manufacturer, don't you want to support your dealer network by ensuring that you are not undercutting them on the price? As a manufacturer, you do expect certain things of your dealers - they have to buy units, be trained, understand how to demo them, etc - you don't want them feeling undermined.

Manufacturers really have two options - go completely direct, as some have, or establish a dealer network. If you establish a dealer network, you have to support them and even market to them, and you don't want to undercut their pricing.

Sadly, we don't have a local dealer for Joseph Audio here in the SF Bay Area, although there is a representative.