Cable Asylum

Interconnects, speaker wire, power cords. Ask the Cable Guys.

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RE: Why are Siltech cables sooooo expensive?

Posted by becketma@yahoo.com on June 27, 2010 at 22:17:32:
If you have access to a the peer review journal "Nature" you'll find a decades old article "Prospect Theory" by Kanahaman and Traversky showing a Sigmoid curve response to risk.

Plus it seems as if consumers sometimes use price as an indicator of quality, especially when the outcome of a purchase cannot be ascertained a head of time.

Best from Tucson
Bob