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In Reply to: RE: Why are English Hi-Fi magazines so expensive. posted by Self-Inflicted on March 03, 2017 at 09:21:38
Let's imagine that the American readers of UK magazines are an insignificant proportion of its sales ( and vice versa). Let's also imagine that the proportion of the population that is interested in audiophile pursuits is similar for each nation ( <1% of the population). Let us also assume that an American audio magazine and a British one cost similar sums to produce.
Stereophile has a population of 319,000,000 to draw upon to either break even or make a profit. A UK magazine has 63,000,000. So to be in the same financial situation a British magazine either has to cost more than an American one or sell more copies. The latter is constrained by population size so the result is...
It seems to me that US magazines have now set themselves to compete against web freebies involving often a single 'reviewer' with face-book like 'followers'. Pile em high prices don't lead to better finances or better journalism and open them up much more to advertising muscle. The Stereophile group even competes with itself via Stereophile and Audiostream.
Those who follow the advice of freebies pay nothing, yet they are exposed to the lures of instant 'best whatever' awards on reviewed products made by a single person.
For the cost of audio these days, the cost of HiFiNews is nothing, and if one is in Britain, one can even get useful free gifts on renewal!
The British magazines are beautifully printed on much better paper.
I have not looked at any audio publications from any country in a long while since I am not interested in new products. But when you get a British magazine you know you HAVE something, not something to leaf through and throw away.
For my trade the publication WORLD OF INTERIORS is unequalled in content and presentation. Very expensive but the value is obvious.
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