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You can thank Taylor Swift

At least in part. Her last album had 4 versions on vinyl Same music, different covers, different colored LP. I'm sure millions of "Swifties" bought all 4 versions, some probably don't even have turntables. She does this with many of her albums. PR/marketing seems to be her greatest skill. She is a serious sales force to be reckoned with. She's also in the minority of musicians who make a decent oncome from Streaming.
Jack



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