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RE: For those of you following the Apple vs. Samsung case.........

That's just routine due-diligence in product development, especially against a strongly dominant competitor.

But sometimes outfits do strange things with the data. One time I actually had a competitor that ran a full color Ad. with pictures of the innards of their product and one of ours, the message being that theirs was a better deal because it had so many more parts inside for the same money. When I saw that I zipped down the hall, slapped it on my boss's desk and said that I deserved a raise. He thought it was hilarious also but still failed to draw the proper fiscal conclusion...

Now mind you I knew that theirs had worse performance because I had tested it. All it takes to fail in any endeavor is to not understand your competition, or their customers or your customers.

Regards, Rick


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  • RE: For those of you following the Apple vs. Samsung case......... - rick_m 11:41:10 08/08/12 (0)

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