In Reply to: Re: Mac warranty thread... posted by zxr250cc on February 26, 2004 at 13:33:47:
I worked at the #2 Mac dealer in the early 1970s, and had the priveledge of meeting Mr. Gow on several occasions. There are some things said in this thread that need correcting:1) Nothing --- absolutely nothing --- came close to the in-service field performance of Mac electronics. We kept notebooks filled with clinic results; they were the best sales tool we had, because almost every Mac piece came in performing flawlessly, and so much gear came in from other manufacturers working very, very poorly.
2) The Mac clinics were great money-makers for the dealers. No, there were no Mac 'sales'. Yes, many Mac pieces got traded in at clinics, and yes, dealers sold lots of everything during these crowded events.
3) The Mac clinics were not a big cost item for McIntosh, and I suspect could fairly be considered a revenue-producing item. (The later big-band live-vs-recorded demos were, however, but that's another story.) Remember, the clinics were not "service" events -- they were "Marketing" events, and were hugely successful in helping build the brand.
As an aside, to the person who commented about point-to-point wiring not being appropriate for mass-produced electronics, I suggest (s)he look inside any MR-71, C-22, or MC-75/275.
And all that said, it seems McIntosh could use another Gordon Gow right now.
WW
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Follow Ups
- Mac clinics, costs, and revenue - Bill Way 17:46:13 02/26/04 (1)
- Thanks for the info... - rp1@surfnetusa.com 18:49:51 02/26/04 (0)