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I like the look, but the printing job was poor on some pages

87.53.108.41

In Reply to: RE: Nice job, John and gang! posted by hesson11 on December 17, 2011 at 10:32:48

I wonder if that's do to the technology or paper grade?
"You don't need to be a Weatherman to know which way the wind blows"

Follow Ups:

RE: I like the look, but the printing job was poor on some pages - John Atkinson 08:51:16 12/18/11 (0)
> I wonder if that's do to the technology or paper grade?

The paper doesn't help :-(

Because paper is so expensive (and increasingly so) there is a publishing
aphorism that goes "the higher the circulation, the lower the paper quality."
Stereophile has a circulation 3x that of its nearest competitor in the US, so
I will leave it to inmates to draw their own conclusions. :-)

And there are inevitable inconsistencies in ink density over a print run.

But what happens is that if there is a "signature" (a single sheet of 8, 16, or 32
pages) that has one or more ads on it that is excessively dark, the printer will
reduce the contrast on the side of the signature with the ad to prevent it from
being over-inked. Printers do try to achieve overall a good balance, but
sometimes the rest of the pages on that side of the sheet suffer as a result.

John Atkinson
Editor, Stereophile

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