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In Reply to: Time For Something New posted by Peter Gunn on May 13, 2007 at 18:20:35:
a Gunny Sack
Follow Ups:
Thanks for playing but I think I'll pass.... :^ )I was hoping to conjure up something besides the image of a moldy, burlap sack. On top of that, the word sack has a negative connotation, ie.. being fired.
How's this instead.
Or Audio Utopia, whichever.Maybe you could arrange for some sort of cross-promotion with AA. Maybe Rod would entertain the idea of the "official" AA classified section existing and being managed under another banner, off-site, with a percentage of sales going to AA. Perhaps a tie-in between AA monikers and your site's monikers could be doable, for those who wanted to. Agon must be using sales data in some regard or else there would be no reason for their questions when leaving feedback. I wouldn't be surprised if they are selling that data to manufacturers, which is an income stream you could duplicate. I'm sure manufacturers can tell you what non-personally identifiable info vis a vis sales they'd like to know. And have a search function that immediately indexes new entries. I've seen items listed in the relevant section at Agon for days before it shows up in a search. Provide some way for new members to be verified, if they choose to, probably through credit card info, to lessen the risk of fraud. Having special promotions from manufacturers, with higher-visibility listings and/or ad placement for those promotions, might be one way to help generate both customer traffic and advertising. And no downtime like Agon when the site decides to stop responding late at night.
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DIY branding/design/identity/logo almost always looks bad. first impressions are a one-shot deal. while kinda kitschy, this identity basically is very amateur looking. Good branding/design is well worth the $. Spend it if you are serious about it.
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