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In Reply to: Gopher2k's a regular guy, not a shill..... posted by darkmoebius on November 17, 2005 at 14:39:09:
Hi dm,Funny part about this is, I'm pretty sure both Ainsley/Gopher/Fred/Etc probably isn't a salesman or trying to pull something.
You'll notice I went to the extent of accusing him of probably being "upfront, straightforward" in my original post....What had to get brought up here is that --- we've seen it before and will again--- it's pretty easy for a distributor to tempt just one audiophile into a rave review, and the payoff is a wide initial exposure and then the free retread of the review, forever, at the distributor's website.
And lets remember the math.... if a $1k amp retails at 2k, and the distributor gives it to the reviewer at, say, $1500... with the rave review in hand, that's good business in anybody's book ! The only group that loses out are the unsuspecting 'reveiw' consumers.
Let's face it, advertising seeks to take advantage of people, and by subterfuge and manipulation often enough.... The reason to have a user-group like Vinyl Asylum is an attempt to spread information without that manipulation being involved.
Nothing personal about anyone involved here, but: Every time I see the 1) unfamiliar poster and the 2) rave review out of nowhere.... I'm going to inquire further, and probably post questions.
Maybe I wanna be Ralph Nader or something. Okay, maybe not.
But it seems to me the price we pay (which is nothing monetarily) for a free and fair exchange of ideas here is that we need to monitor and probe the slippery quid-pro-quo arrangement where reviews and 'price-breaks' change hands.
JD.
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Follow Ups
- Re: Gopher2k's a regular guy, not a shill..... - J.D. 15:04:43 11/17/05 (2)
- Re: Gopher2k's a regular guy, not a shill..... - Stephæn 08:32:27 11/18/05 (0)
- No, I agree, more than a few sockpuppet shills have been caught.... - darkmoebius 16:34:21 11/17/05 (0)