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RE: Hmmm. I guess.

Bose doesn't sell audio they sell lifestyle. Just as expensive watch makers are not in the business of selling watches - they are in the business of selling prestige.

I think the point was about serious hi-fi companies not the likes of Bose or Bang and Oluffson who have dedicated shops in major shopping malls. And for most people such brands are "good enough"


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  • RE: Hmmm. I guess. - RGA 11:42:00 07/28/14 (0)

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