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RE: What would reviewers own...

1. Company sends new device to reviewer.
2. Reviewer uses the device to assess performance, etc.
3. The device is now used.

If the device is returned to company, they can't sell it as new because
it is, in fact, used.

If the reviewer chooses to purchase the device, the company doesn't have
to arrange for, or pay for, return shipping. They also don't have the costs
associated with receiving, assessing, repairing, re-boxing, restocking, and
reselling the used device. These can be significant expenses, depending
on the device.

One might also consider that even "open box" items at stores are routinely
discounted. Floor samples and unused returns, for example can't be sold
as brand new (even if they have never been "used"). I've seen "discounts"
for floor samples and unused returns as low as 10% and as high as 50%
(for obscenely priced golf clubs). Crutchfield's Outlet Store advertises
up to 40% off their regular prices.


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Follow Ups Full Thread
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  • RE: What would reviewers own... - Stephæn 09:39:08 06/14/12 (0)

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