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RE: One of the problems with ezines...

I guess I don't even see the reason that so called firewall is really there - what's to stop the head of the advertising department from walking down the hall to the editor and saying "give this a good review or we lose advertising and if we lose advertising you're the one who will be out of a job since you make the most money."

So yeah you have one guy who does it all - or you have two guys who do it all - but the bottom line is still the money. If the advertising keeps the magazine or e-zine afloat then the advertising revenue department is the one in control - there is no real wall there. And if they throw the ole - journalism ethics thing at you - well that's a joke since ethics in journalism has been bankrupt for decades.

I found your comment about praising a competitor too highly really interesting - I never considered that that might in play. All I can say to that is wow.


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