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RE: But none of the ads -I just STOPPED

If the cost per 1000 is low enough then the effect may be profitable even if only a small fraction of customers are affected.

Your comment about subliminal effects is right on. In general the purveyors of advertising have more belief in this effect than the manufacturers planning their marketing budget.


Tony Lauck

"Diversity is the law of nature; no two entities in this universe are uniform." - P.R. Sarkar

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  • RE: But none of the ads -I just STOPPED - Tony Lauck 08:02:02 12/20/11 (1)
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