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In Reply to: RE: This is historic. posted by Jim Austin on July 23, 2014 at 07:57:14
Actually Pioneer does quite a lot of race car sponsoring. In fact there was a Porsche out at the track when my partner was there that was sponsored by Pioneer.
But ours might be a first for an audio company outside the mass market.
Follow Ups:
They're not an audio company. They're a conglomerate that sells audio--especially car audio--among other things. Very different.
They're at least primarily audio.
FWIW, I've got a portable Bose Bluetooth speaker that I'm very fond of, their $300 Soundlink 3 (?) It ain't hi fi, but it doesn't sound tizzy and annoying, or like the sound is coming from inside a can, like most small, inexpensive, modern speakers. And it does do a very cool magic trick, in that the sound that comes out of it seems literally larger than the device itself.
Bose doesn't sell audio they sell lifestyle. Just as expensive watch makers are not in the business of selling watches - they are in the business of selling prestige.
I think the point was about serious hi-fi companies not the likes of Bose or Bang and Oluffson who have dedicated shops in major shopping malls. And for most people such brands are "good enough"
This guy?
Edits: 07/23/14
Oddly, I first heard it in one of those open mall stores, out in the middle of the mall. Chicago I think. Very noisy. Still, I thought it sounded special for such a tiny device, and I was tired of using headphones in hotel rooms. Eventually bought one at the local Apple store. "Special"? That might be saying too much, but it's pleasant enough to listen to.
I should say that I haven't heard it in weeks. My 16-year-old son absconded with it, carried it off to chamber music camp (OK, it was with my permission). Because of it, he tells me, his cabin is the "party cabin", where young pianists and string players hang out until early hours listening to "Shosty" Preludes and Fugues and Beethoven string quartets.
Jim
Ha!
Actually I rather like its design. Might pick one up for the shop.
Fair enough.
But hey, we haven't even hit the track yet. Car still needs to be painted, and for the class we'll be racing in, the roll cage needs to get beefed up a bit, need to get a HANS device, my partner needs to get his racing license, etc. So probably won't be until this fall that we'll be officially racing.
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