 
|
Audio Asylum Thread Printer Get a view of an entire thread on one page |
For Sale Ads |
|
|
Audio Asylum Thread Printer Get a view of an entire thread on one page |
For Sale Ads |
64.60.61.90
In Reply to: Magazines and advertising - Stereophile example. posted by M3 lover on March 3, 2006 at 11:38:40:
Reviews take awhile to complete. When they are done, the manufacturer is made aware of the review as is evidenced by the manufacturer's comments in each issue. So if I were a manufacturer and I knew I had a good review coming out, I would want to maximize my moment in the spotlight and get the maximum promotional value for it. Why not?Then there is the other side of the coin (and a different magazine). The review of the laser turntable in TAS that was not favorable resulted in the manufacturer (or distributor, I don't remember exactly) taking out a full-page B&W ad in the same issue, and still ran their usual two-column inch ad.
Your moniker implies you like a certain model of BMW. Are you similarly concerned when different magazines shower accolades on BMW, while BMW advertises in their magazine?
Follow Ups:
Your assumption about my moniker was not the first to make this mistake. This is an audio site and I chose my moniker based on musical preferences. I didn't even think about the automotive connection until after it was established but find no reason to change it.Also, I'm affraid you missed my point. I know (and read) enthusiast auto magazines "shower accolades" on cars whose ads they carry. I might gather some information from their review but I would never make a purchase decision from it. :-)
MP3 lover?
;^)
...regards...tr
Not making a purchasing decision based on a review is probably a good practice. Reviews are helpful for putting items on your list.
This post is made possible by the generous support of people like you and our sponsors:
Top of Page ]
[ Contact Us ]
[ Support/Wish List ]
[ Copyright © 2013, Audio Asylum, all rights reserved ]
[ Take5 ]
