In Reply to: The state of music ADVERTISING in the US... posted by musetap on May 16, 2016 at 10:17:03:
However, there was more interesting music in the advertising than in the editorial part of the paper that day. I guess the advertisers were aiming at the older existing readers. The editorial content writers were aiming to attract more yuppy readers in their 20s and 30s who care about Britney Spears and Chelsea Handler, knowing the older readers would stay anyway, having nowhere else to go.
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Follow Ups
- RE: The state of music ADVERTISING in the US... - rbolaw 10:27:13 05/16/16 (1)
- Yeah... well, they need to keep SOME readership as us old farts... - musetap 11:04:01 05/16/16 (0)