In Reply to: Customer situation, what would you do? posted by Gordon Rankin on April 7, 2011 at 10:51:50:
Here's what Joe Eckstein at Berkshire Record Outlet told me long ago about difficult customers -- like those who keep returning stuff, including cut-out LPs with the slightest warp, ticks, etc.
Cut them some slack if they do this once or twice. Third time or so, give them whatever they want. Satisfy them completely, no matter how unreasonable the request.
Then cut them off your mailing list and "lose" any future orders. Don't charge them for what you don't ship of course, just "lose" the orders. If they complain, say something like, "We think you'll be happier if you don't do business with us."
I believe lots of mail order merchants follow this general rule. In fact, I know they do. As a direct marketing consultant, I tell them to.
The customer is not always right. On the other hand, in this instance, we have not heard the customer's story.
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Follow Ups
- I have my 3c to add. - samtellig 07:48:14 04/08/11 (1)
- RE: I have my 3c to add. - cdb 08:09:46 04/08/11 (0)