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In Reply to: RE: This is not good news posted by Jim Austin on March 28, 2008 at 04:57:15
"Many of the claims Andrew made are testable directly via measurement--and false. For this reason, the ASA ruled correctly"
great point.
HOWEVER, you state:
"The implication is that if it can't be verified by ABX or a similar means of "objective substantiation," it doesn't exist"
Where is that stated?
What the abx test would show is that there is an objectively measurable difference to be heard (i.e., perceivable by a statistically significant percentage of humans with reasonably good hearing - and of course the devil here is in the details as we all know!!) AS A RESULT of the change of cable in question.
You're right, a successful abx test would be SUFFICIENT to show that a perceptual difference existed, and that that difference was heard and that such difference was caused by the change of cable in question. But a successful ABX test would also be NECESSARY to show that such differences were objective in the sense of statistcally speaking, having been caused by the cable in question AND hearable by humans!! In effect, necessary to show that the cable in question has been tested by a known method and found to be effective in a known way.
Nobody is saying that subjective differences in perception DON'T EXIST, only that their cause may not be the supposed one, i.e., which is exactly the kind of variable that ABX tries to eliminate and which is exactly what advertising standards are about.
Even in advertising there is a big difference between saying something like
"these power cords will make your system sound better" and
"we think these power cords may make your system sound better"
the latter being preferred when no evidence based on verifiable fact is forthcoming.
Seriously, the way audiophiles on their own turf (and highly educated to boot) argue to protect a retailer, is embarrassing.
And 'first amendment' has nothing to do with deliberately misleading advertising copy, just as the second amendment has little to do with protecting criminals who enjoy handguns.
Disclaimer:
This from an audiophile who does buy power cords and power conditioners, but can't be sure whether the effects are imaginary.
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