In Reply to: OT: major network TV reruns? posted by M3 lover on April 22, 2007 at 10:18:50:
The major reason for this is because of "Sweeps Months". Certain months throughout the year are designated as Sweeps Months. These are the months that program viewer ship ratings are compiled.Networks will put on new episodes during Sweeps Months and re-runs during the other months. Since the rates they can charge for advertising is directly related to viewer ship ratings, they have been forced to do this. It sucks!
Gerry
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Follow Ups
- "Sweeps Months" - Gerry E. 11:03:15 04/23/07 (0)