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I am genuinely sorry to find myself so doomy and gloomy

Posted by John Marks (M) on December 24, 2014 at 13:47:32

In Reply to: RE: I thought (almost) ALL used cables were a tough sell... . posted by fantja on December 24, 2014 at 11:10:32:

But if everybody pretends that everything is fine (like they do in bad marriages), we can't take advantage of the opportunities that I think are out there to keep "fine audio" culturally relevant, and not just a "playtoy of the rich."

I am heartened by the value propositions some companies such as Grace Design are able to deliver.

But the days of people who make their money moving around money or real estate supporting audio salons by reflexively buying whatever HP at TAS declares to be the flavor of the month are gone--at least in the US. But I understand that binge-buying and compulsive one-up-man-ship, always to "have the best," are alive and well on Mainland China.

I helped a friend of a musician friend to get some stereo upgrades, and the first thing out of her mouth, rather assertively, was "Don't expect me to pay foolish amounts of money for cables." So, our reputation goes before us.

Back in the day, Rolls Royce would build a car's frame and running gear (engine and transmission). Then in most cases, the bare chassis would be sent to a coachbuilder for the design and build of the body, and then to coachtrimmers to do the interior. The multiple blows of the stock market Crash and the Great Depression, WWII, and post-WWII austerity put nearly all the coachbuilders out of business. A few, such as Mulliner and Park Ward, were absorbed by carmakers as their custom divisions.

My point in all that being, not every business model gets to last forever.

I have said this a million times; when I was in college (1972-76), there were five robust stereo stores near campus. Now there are none. But there are tattoo and eyebrow threading parlors, some in the same retail spaces!!!

Society and technology both evolve, and the high-end audio industry has not done a great job of trimming its sails into the prevailing winds.

ATB,

John

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